Almost every industry has been impacted by the “Amazon effect” and the food and beverage sector is no exception. Recent mergers and acquisitions across the CPG, eCommerce and food and beverage landscape have brought to the fore the importance of having an eCommerce strategy in place. Whether you are a manufacturer or a retailer, own a storefront or only sell products online, operate a business locally or on a global scale – one fact has become clear – in order to survive in today’s competitive retail space your company must have in place a strategy that will account for your digital presence today, tomorrow, 5 years from now.
Divided into two segments, this deep dive workshop will immerse participants into a comprehensive overview of the key legal, regulatory and compliance issues to be aware of when overseeing an eCommerce business specifically within the food and beverage. Hear from senior executives spanning the food and beverage, eCommerce and retail sectors as they share strategies for ensuring your company not only survives but thrives in the eMarketplace.
Walk away from each segment with a how-to guide and checklist for effectively navigating the world of eCommerce as a food and beverage company.